Project Deliverables and Outputs
The SLERA project expects to achieve the following results:
- Selection of 10 good practices through the analysis of data collected during the investigation phase (city study case) involving different cities in the various countries identified.
- Implementation of a multimedia platform based on the Learning Management System with three different features (SLERA EDU; SLERA CHECK UP; SLERA DSS) and related instruction manual.
Three different tools:
- SLERA EDU: e-learning tool consisting of a training course dedicated to traders
- SLERA CHECK UP: tool capable of cataloging merchant’s products by uploading a data set
- SLERA DSS (Decision Support System): tool capable of releasing an action plan for social media starting from the list of products obtained from the Check-up module
- Training that provides about 100 small traders/sellers with capabilities to use the multimedia social selling platform.
SLERA helps rural traders access digital tools and basic online skills so they can improve their business visibility.
We train small traders to create simple content, promote products, and connect with customers through social media.
SLERA provides easy-to-use tools and learning material that help rural communities grow and stay competitive.
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